For most people, buying a home is one of the heftiest investments they make in their lives. It involves saving up for years to afford the house or/and securing funding from various financing sources. Today, this process is more challenging than ever, thanks to home prices hitting record highs. The average
Welcome to the world of real estate email marketing, where the power of technology meets the art of persuasion. If you're a real estate professional, you already know that building relationships is key to closing real estate deals. But let's face it, keeping up with all of those relationships can be
Cold calling is an age-old sales technique that many real estate agents and brokers have used to generate leads. But with the rise of digital marketing tools, such as email marketing and social media, is cold calling still a viable strategy for real estate agents? Let's take a look at
The focus of every real estate business is to attract potential clients to their real estate site and keep them browsing it. Do you know what is the best real estate tool to enable so? IDX, or Internet Data Exchange. IDX-integrated websites are preliminary for real estate agents today. You simply can’t
If you want to search for a property on sale in your local area, what do you do? Our best bet is you’ll go online and search for ‘property on sale near me. Let us break it to you - your audience is doing the same. If you want to direct those
Most buyers begin their home search months before they reach out to a real estate agent. How? Online! Internet technologies have profoundly changed how home buyers and sellers search for homes and prospects. To be precise, 97% of all homebuyers use the Internet in their home search. One of the technologies most instrumental in
More Marketing Ideas for the Holidays We can always use a few more marketing ideas. I got these two ideas from a local real estate broker. The first one is all about appreciation, and the second is more about neighborhood expertise. Both will establish a degree of reciprocity with your audience. Marketing
5 Real Estate Agent Marketing Ideas for the Holidays You can use these 5 Real Estate Agent Marketing Ideas for the Holidays starting today. Let’s face it, 2020 will probably not go down in the history books as anyone’s favorite year. Even this year, people generally are already showing that they are
Setting the Right Price for your Home Perhaps, the most crucial factor when selling your home is setting the right price for your home. If you overprice the home, and if it does not sell in the few weeks of showings, you will want to lower the cost to attract more
Real Estate Marketing Spend: 5 Essentials for Agents Real estate agent marketing is more of a necessity now than ever. You must be communicating with your sphere, fans, and followers across all your platforms. Changes to the way real estate agents prospect and sell homes have been dramatic in the past year.
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