Real estate is a high-stakes industry where big money is often on the line. However, a recent class-action lawsuit is causing waves in the industry, potentially changing the way agents and brokers do business. In March 2023, a multibillion-dollar commission suit that had been filed in 2021 against several major
The real estate industry has always been one of the most competitive and dynamic fields in the business world. With constantly evolving laws and regulations, it is important for real estate agents to stay informed and up to date. Recently, the National Association of Realtors (NAR) has been hit with
Working with our real estate clients during onboarding has given me so much insight into the busy day-to-day and many hats an agent wears while managing their business. As a real estate agent, you constantly go from property to property, juggling multiple deals. You often need help keeping up with
As a real estate agent or broker, you’re no doubt constantly looking for new ways to increase sales opportunities. You may already be familiar with the basics – cold calling, lead generation, and sales & marketing – but have you considered integrating CRM (Customer Relationship Management) into your toolkit? Keep
Welcome to the world of real estate email marketing, where the power of technology meets the art of persuasion. If you're a real estate professional, you already know that building relationships is key to closing real estate deals. But let's face it, keeping up with all of those relationships can be
Keeping your contacts organized is one of the most important aspects of using ZipperAgent; keeping up with your contacts will also help you to stay on top of your business. ZipperAgent makes it easy to keep contacts organized with its efficient filtering, categorizing, and tagging features. The philosophy behind ZipperAgent is
Have you ever scrolled through social media and stumbled upon a stunning video of a home that just took your breath away? Well, you're not alone. In fact, according to 2022 real estate video marketing statistics, 73% of homeowners prefer real estate agents who use video. With the rise of video content
The real estate market is constantly in flux. In order to remain competitive, brokers and agents must be on top of the latest trends and industry changes. As we look forward to 2023, there are a variety of challenges—and opportunities—that every real estate professional should be aware of. Cold Calling and
Are you ready to take your real estate business to the next level? If yes, look no further than social media! Social media can help you establish yourself as a trusted agent in your field, connect with potential clients, and showcase your listings. It makes sense as an average user spends
As technology continues to evolve, it has become commonplace for many of the day-to-day tasks that used to be handled by salespeople to now be performed by software. But while technology has made certain tasks more efficient, it still requires a human touch in order to truly be effective. So,
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