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Best Practices for Real Estate Agents, Lead Genration, Marketing, Marketing for Real Estate, Real Estate Technology, Workflows

As a real estate agent or broker, you’re no doubt constantly looking for new ways to increase sales opportunities. You may already be familiar with the basics – cold calling, lead generation, and sales & marketing – but have you considered integrating CRM (Customer Relationship Management) into your toolkit? Keep

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Best Practices for Real Estate Agents, Build Your Business, Marketing for Real Estate, Newsletter Campaigns, Real Estate Technology

Welcome to the world of real estate email marketing, where the power of technology meets the art of persuasion. If you're a real estate professional, you already know that building relationships is key to closing real estate deals. But let's face it, keeping up with all of those relationships can be

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Best Practices for Real Estate Agents, Build Your Business, Lead Genration, Marketing, Marketing for Real Estate, Real Estate Technology

Are you ready to take your real estate business to the next level? If yes, look no further than social media! Social media can help you establish yourself as a trusted agent in your field, connect with potential clients, and showcase your listings. It makes sense as an average user spends

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IDX Website, Marketing for Real Estate, Newsletter Campaigns, Real Estate Technology

We’re well into 2023, and most of you must have started with your personal resolutions checklist. But what about your real estate business strategy checklist? Surely, you have goals for your business to excel further this year. But as Antoine de Saint-Exupéry, a celebrated French writer once said, “A goal without

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Build Your Business, IDX Website, Lead Genration, Marketing for Real Estate, Real Estate Technology

The focus of every real estate business is to attract potential clients to their real estate site and keep them browsing it. Do you know what is the best real estate tool to enable so? IDX, or Internet Data Exchange. IDX-integrated websites are preliminary for real estate agents today. You simply can’t

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Best Practices for Real Estate Agents, Build Your Business, Lead Genration, Marketing, Marketing for Real Estate, Newsletter Campaigns, Real Estate Technology, Workflows

Do you know 87% of real estate agents leave the industry within five years because they didn’t earn enough? An appalling statistics, right? Real estate is a competitive field. You have to be on top of your game at all times to stick through the challenges. Fortunately, with real estate marketing, you

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Best Practices for Real Estate Agents, Build Your Business, IDX Website, Lead Genration, Marketing, Marketing for Real Estate, Newsletter Campaigns, Real Estate Technology

One of the first questions real estate agents ask our team is, “How do I allocate my real estate marketing budget?” It’s an age-old question for every industry because there is no one, single answer to this puzzle. Most agents suggest you spend about 10% of your commission income on marketing.

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Build Your Business, Marketing Automation, Real Estate Technology

Lately, technology has been a loyal ally for real estate agents. Almost every agent is establishing a connection with their audience via a website and social media. The latest addition to this tech dictionary is a mobile application for real estate agents. You may wonder if a mobile app for brokers

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Marketing, Marketing Automation, Marketing for Real Estate, Newsletter Campaigns, Real Estate Technology

Quick question — would you buy a home as quickly as you would toothpaste? No, right? Because while toothpaste is a matter of convenience, a house is a necessity. The latter are commodities consumers typically spend more time researching and comparing before purchasing. Renting or buying a house, or selling one

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Build Your Business, Marketing Automation, Real Estate Technology, Workflows, ZipperAgent Updates

If you’re a real estate agent, you know how effort-consuming the industry is. It is a mixed bag of processes: documentation, property management, prospecting, lead generation, client management, etc. Managing all these responsibilities at once can take a toll on real estate agencies. The most common solution many real estate agents

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