The housing supply is currently at its lowest level since the 1970s. Goldman Sachs said the shortage could last for years due to millennial home buying and fewer starts. There also won't be enough foreclosures to make a meaningful impact on the market, the bank says. Supply for homes can't keep

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More Marketing Ideas for the Holidays We can always use a few more marketing ideas. I got these two ideas from a local real estate broker.  The first one is all about appreciation, and the second is more about neighborhood expertise.  Both will establish a degree of reciprocity with your audience. Marketing

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5 Real Estate Agent Marketing Ideas for the Holidays   You can use these 5 Real Estate Agent Marketing Ideas for the Holidays starting today.   Let’s face it, 2020 will probably not go down in the history books as anyone’s favorite year. Even this year, people generally are already showing that they are

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As we approach the second year of the Global Pandemic, an update to our previously published blog, "HOW MUCH SHOULD A REAL ESTATE AGENT SPEND ON MARKETING?" seemed necessary. As a real estate agent, the amount you should spend on marketing will depend entirely on your income and the resources

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As a real estate agent, the amount you should spend on marketing will depend entirely on your income and the resources you have at your disposal. Most agents suggest you spend about 10% of your commission income on marketing. But if you’re just getting started, that might not amount to

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ROI (Return on Investment) should be of importance to you. As a real estate agent, you’re running your own business, and you’re likely paying for your own marketing as well. It’s good practice to track the ROI of your marketing from the moment you start. Sometimes, agents will start a marketing

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If you stay up to date on all the latest customer service developments, you might have heard the term “customer engagement hub” before. If you haven’t, don’t worry! This article walks you through  both what the concept is and how best to implement it in a small- to mid-sized real

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Whether you are trying to build your brokerage or choose one to work for, understanding the best practices that support top brokerages successful. These six suggestions are based on the best practices of successful brokerages. Whether you’re a broker or an agent, keep them in mind when you are looking

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