The housing market depends on several factors, including mortgage interest rates. You must be aware that the average mortgage rate has gone through the roof in the past few months. It’s causing a lot of rifts in the real estate market. After the economy recovered from the effects of the COVID-19
For most people, buying a home is one of the heftiest investments they make in their lives. It involves saving up for years to afford the house or/and securing funding from various financing sources. Today, this process is more challenging than ever, thanks to home prices hitting record highs. The average
Welcome to the world of real estate email marketing, where the power of technology meets the art of persuasion. If you're a real estate professional, you already know that building relationships is key to closing real estate deals. But let's face it, keeping up with all of those relationships can be
Have you ever scrolled through social media and stumbled upon a stunning video of a home that just took your breath away? Well, you're not alone. In fact, according to 2022 real estate video marketing statistics, 73% of homeowners prefer real estate agents who use video. With the rise of video content
The real estate market is constantly in flux. In order to remain competitive, brokers and agents must be on top of the latest trends and industry changes. As we look forward to 2023, there are a variety of challenges—and opportunities—that every real estate professional should be aware of. Cold Calling and
Cold calling is a key part of the real estate game. It's a great way to build relationships, stay on top of the competition, and generate leads. But cold calling isn't easy—especially in 2023. That's why we've put together this guide with our top cold-calling tips for real estate agents
As technology continues to evolve, it has become commonplace for many of the day-to-day tasks that used to be handled by salespeople to now be performed by software. But while technology has made certain tasks more efficient, it still requires a human touch in order to truly be effective. So,
Cold calling is an age-old sales technique that many real estate agents and brokers have used to generate leads. But with the rise of digital marketing tools, such as email marketing and social media, is cold calling still a viable strategy for real estate agents? Let's take a look at
We’re well into 2023, and most of you must have started with your personal resolutions checklist. But what about your real estate business strategy checklist? Surely, you have goals for your business to excel further this year. But as Antoine de Saint-Exupéry, a celebrated French writer once said, “A goal without
The focus of every real estate business is to attract potential clients to their real estate site and keep them browsing it. Do you know what is the best real estate tool to enable so? IDX, or Internet Data Exchange. IDX-integrated websites are preliminary for real estate agents today. You simply can’t
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