Cold calling is a key part of the real estate game. It's a great way to build relationships, stay on top of the competition, and generate leads. But cold calling isn't easy—especially in 2023. That's why we've put together this guide with our top cold-calling tips for real estate agents

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Cold calling is an age-old sales technique that many real estate agents and brokers have used to generate leads. But with the rise of digital marketing tools, such as email marketing and social media, is cold calling still a viable strategy for real estate agents? Let's take a look at

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Why is personalization in marketing so important? I was sitting at my computer, wondering why personalization in marketing is so important. I did some research and found out that 86% of consumers are saying that personalization directly impacts their purchase decisions.  Consumers expect personalization. So, if I want to meet and exceed

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These 7 routines of the most successful real estate agents is not a list of silver bullets or a secret path to success. This is a list of common traits and actions often found in the most successful real estate agents.  There will always be exceptions to the rules but

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Improve Your Efficiency in the Field with this Easy Addition to Your Toolkit   In the last few years, we have all become familiar with the “smart” features on our devices.    “Alexa, set a pasta timer for 15 mins.”    “Hey, Siri. Get directions to the mall.”     This trend has been one that many people have

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If you are honest with yourself, you probably recognize the fact that most of your contacts are not sitting by their phones, or starting at their Instant Messenger Apps, or watching their emails waiting for you to contact them. In fact, as time goes by the number of them, that

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As a real estate agent, it’s vital to stay in touch with your database and build relationships with those in your real estate sphere of influence (SOI). Just consider a few of these statistics: 82% of all real estate transactions are the result of contacts from previous clients, referrals, friends,

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Success in the real estate business is dependent on relationships. When a real estate brokerage doesn’t have the right setup to manage relationships – with current, past and future clients – agents lose business. Yet in any successful brokerage, nurturing relationships in an agent’s real estate sphere of influence usually

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