We’re well into 2023, and most of you must have started with your personal resolutions checklist. But what about your real estate business strategy checklist? Surely, you have goals for your business to excel further this year. But as Antoine de Saint-Exupéry, a celebrated French writer once said, “A goal without

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If you rewind a decade earlier in the real estate industry, you’d find brokers on their phones cold-calling leads and potential clients to crack deals. Fast forward to today, where cold-calling has taken the backseat and been replaced by social media. Why? Well, the answer is simple. Social media is a goldmine for

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Imagine you need a wedding planner for your sister’s wedding. What would you do? Ask around your family, friends, and colleagues, right? If they’ve had a good experience or know someone good, they’ll recommend them to you. If none of the recommendations works for you, it’s only then you search for other options.

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One of the first questions real estate agents ask our team is, “How do I allocate my real estate marketing budget?” It’s an age-old question for every industry because there is no one, single answer to this puzzle. Most agents suggest you spend about 10% of your commission income on marketing.

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Imagine you want to buy a house. Your real estate agent suggests a listing per your budget and specifications, and you visit the home together. What information would you like to get about the new neighborhood? The safety of the area, the nearest commute options, the area schools, the local restaurant

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Real estate success is a daily effort. Seasons change, and the market ebbs and flows.  It’s a roller coaster of feast or famine, so keeping your pipeline full is critical. If you’re looking for some Secrets to Real Estate Lead Generation, we’ve put together some great ideas you might not

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4 Marketing Skills for Real Estate Agents Here is how to master 4 Marketing Skills for Real Estate Agents. Master copywriting skills to create brief, clear, appropriate messages Interact in online communities and you will create a lead generation machine Become a Brand on Social Media It’s your Sales Funnel

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If you are honest with yourself, you probably recognize the fact that most of your contacts are not sitting by their phones, or starting at their Instant Messenger Apps, or watching their emails waiting for you to contact them. In fact, as time goes by the number of them, that

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ROI (Return on Investment) should be of importance to you. As a real estate agent, you’re running your own business, and you’re likely paying for your own marketing as well. It’s good practice to track the ROI of your marketing from the moment you start. Sometimes, agents will start a marketing

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Whether you are trying to build your brokerage or choose one to work for, understanding the best practices that support top brokerages successful. These six suggestions are based on the best practices of successful brokerages. Whether you’re a broker or an agent, keep them in mind when you are looking

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