Have you heard of the Image of Professions survey? Roy Morgan Research conducts this popular survey every year. Respondents are men and women, aged 14 and over, and they are asked to rate occupations for honesty and ethical standards. Nurses and medical professionals are right at the top of the list.
If you meet someone who’s aiming to pursue a career as a real estate agent, the first question they ask is how long it takes to become successful in real estate. Can you answer this question? Probably not! It’s because the question is wrong. Being a real estate agent is one thing;
Real estate businesses don’t “need” CRM — it’s way too expensive and not necessity, right? Wrong! Every real estate business, whether small or big, whose owner agrees with the statement above could be heading for failure. Why? Because 2022 is a new era. Customer relationships are more important than ever. And if
From classified ads in local newspapers and magazines to digital ads on the web and social media, real estate has come a long way. But just creating a real estate website is not the answer — integrating the most-effective real estate tech tools into the website is. There can no
Ask any real estate agent their biggest challenges, and they’ll have a lot of repeated answers. The high cost of capturing leads, the competition, the infusion of technology — the list continues. The high-traffic season in the real estate market leaves no room for agents to tackle these situations. You’re too
The real estate industry has a history of being reluctant to adopt technologies. The same was true for marketing automation before 2020. However, the Covid-19 pandemic was a grim reminder of why investing in automation software could be worth it. Reimagining real estate operations have become essential. The pandemic certainly forced
Long gone are days when real estate operations were all manual. It’s 2022, and the market is witnessing the shift from ‘real life’ to ‘real-time’ with CRM and marketing automation tools. Introduction The real estate industry is fast-paced and, not to mention, volatile. Your phone won’t stop ringing one season, and every
It is no secret that Gary Keller’s The Millionaire Real Estate Agent (MREA) book is considered the blueprint for automating success in real estate. The key message in the book is: Success in real estate boils down to leads, listings, and leveraging resources. Once you’ve set up your business using these
There’s no such thing as a fearless real estate agent. Alex Kearney, top producing agent and team leader with King Realty, openly discusses that he’s been kept awake by his fears. He fears bad transactions, bad decisions, and disappointing customers and investors. Even so, Kearney loves his fears. Why? “Because they
In real estate, it’s normal to see ebbs and flows in the market. Typically, the summer months are slower-paced than the traditionally busy spring. But this isn’t a typical summer. As the economy rebounds and life is returning to normal, the real estate market is expected to have an unusually
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