If you stay up to date on all the latest customer service developments, you might have heard the term “customer engagement hub” before. If you haven’t, don’t worry! This article walks you through both what the concept is and how best to implement it in a small- to mid-sized real
Whether you are trying to build your brokerage or choose one to work for, understanding the best practices that support top brokerages successful. These six suggestions are based on the best practices of successful brokerages. Whether you’re a broker or an agent, keep them in mind when you are looking
Desirable houses are selling quickly right now, which can put buyers in a frustrating situation as they watch house after house go to someone else. As an agent, it’s your job to guide buyers through these difficulties and frustrations. Here are six tips to up your game and help your
What does it take to run a good open house? Here are seven tips ranging from the essential to the innovative for an open house that brings in leads. 1. Create A Property Blog Post or Website. Buyers often visit three or four open houses in a day, so you need
Qualifying leads means doing some research on them before committing too much of your time. It protects agents from wasting time and resources on leads that are unlikely to covert. That said, qualifying a lead is not a simple yes/no process. A lead unlikely to buy this year might be
Since real estate agents essentially run their own businesses, they need to market themselves—their abilities, their expertise, their trustworthiness. That means carefully developing a personal brand, especially on social media. Not only is social media one of the first places a new lead will go for information about your real
How's your online business presence? If your Real Estate business isn't listed in these five places online, it's not as successful as it could be. 1. Your own personal, professional website This might seem obvious, but this is the #1 place online to list your real estate business. This doesn’t refer to
New agents have to do a lot of work to get their real estate business up off the ground, work that can get expensive quickly. Concern over costs and income means that many new agents take only one thing into consideration when picking a brokerage: fees. While obviously important, choosing
MassTLC (The Massachusetts Technology Leadership Council) is the largest and most powerful technology association in the Massachusetts region. They lead initiatives that connect, promote, and celebrate the Massachusetts technology ecosystem. They also offer various awards for businesses and organizations that develop innovative technology in areas like security, robotics, workforce solutions, and
Every real estate CRM is full of dead leads: leads that stopped responding, opted out of your services, or never responded in the first place. But these leads aren't as dead as you think! Here’s your short and sweet guide the follow-up tactics that bring these leads back to life. Don’t
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