Real Estate Sphere of Influence: Best Marketing & Referral Engine As a real estate agent, it’s vital to stay in touch with your database and build relationships with those in your real estate sphere of influence (SOI). Just consider a few of these statistics: 82% of all real estate transactions are

READ MORE

  The Importance of a CRM in Growing Your Real Estate Business Success in the real estate business is dependent on relationships. When a real estate brokerage doesn’t have the right setup to manage relationships – with current, past and future clients – agents lose business. Yet in any successful brokerage, nurturing

READ MORE

Whether you’re new to real estate or you’ve been at it for a little while now, you’ve likely heard quite a bit about the importance of your “sphere,” “sphere of influence,” or “SOI.” Seasoned veterans have probably told you that marketing to your sphere of influence is integral to your business.

READ MORE

Since real estate agents essentially run their own businesses, they need to market themselves—their abilities, their expertise, their trustworthiness. That means carefully developing a personal brand, especially on social media. Not only is social media one of the first places a new lead will go for information about your real

READ MORE

Every real estate CRM is full of dead leads: leads that stopped responding, opted out of your services, or never responded in the first place. But these leads aren't as dead as you think! Here’s your short and sweet guide the follow-up tactics that bring these leads back to life. Don’t

READ MORE